By Ed Rollins for RealClearWire
After years of failure by the Biden administration, most recently the Chinese balloon debacle, Americans are demanding a change in leadership.
With more than 70% of American voters believing the country is on the wrong track, President Biden’s approval rating is the lowest in US history. Florida Governor Ron DeSantis, on the other hand, remains one of America’s most popular governors, and his proven record of conservative, common-sense leadership puts him in a perfect position to win a national election.
Assuming DeSantis announces a presidential bid in the coming months, he could build on his momentum from 2022 and emerge victorious. But that is possible only by engaging at the grassroots level. Building a grassroots program only A workable blueprint in 2024. In the upcoming elections, Republicans should focus their efforts primarily on everyday voters, as that has not been the case in the last three election cycles.
How does it look? This comes down to door knocking, phone bank nights, meet and greets, home gatherings, voter registration drives, petition drives and more. Republicans should activate volunteer armies in all 50 states, forcing Democrats to fight for every inch of the electoral map.
Elections are won on the ground – they always have been and they always will be. In 2016, Donald Trump defeated Hillary Clinton because he resonated with tens of millions of people outside the beltway. Trump rallies were raucous.
RELATED: DeSantis criticizes Biden’s ‘blank check’ policy for Ukraine after president’s surprise visit to Kyiv
The same was true in 1984 when I managed President Reagan’s historic reelection campaign. The Great Communicator won because he never lost touch with public sentiment, routinely communicated with the constituents he represented, and shared a grand vision of “morning in America.” I saw it firsthand: His ability to connect with everyday Americans is the stuff of legend.
Support conservative voices!
Sign up to receive the latest Political news, insight and commentary delivered straight to your inbox.
Now, DeSantis is ready to follow in Reagan’s footsteps. My organization, Ready for Ron, released a petition to make and elect DeSantis president, and we gained hundreds of thousands of signatures over the course of months. In many cases, we can collect hundreds of pro-Ran signatures in two or three hours.
Grassroots support for DeSantis is swelling because, unlike Biden, he understands the art of leadership. They recognize the importance of good governance. DeSantis is as skilled a politician as he is an authority on public policy. Bill by bill, Florida’s governor continues to govern through reform, recently signing legislation to expand his immigrant relocation program and reduce voter fraud.
From immigration to the democratic process, DeSantis doesn’t just talk; They walk by working with legislators to get results. Like Reagan before him, US governors are showing that they make the best presidents. Americans value competence in office. They want to see the adults in the room, behaving professionally and leading by example – no games, no broken promises, no political stunts.
RELATED: Joy Reid accuses DeSantis of turning Florida into ‘right-wing fantasy land,’ and we’re all for it
Overpriced advertising campaigns and exorbitant consultant fees are not recipes for success – they represent a path to nowhere. Those who work hard will tread the path of victory. There’s still a place for TV, radio and digital ads, but politics begins in local neighborhoods and other communities, with passionate Americans persuading people and getting out the vote.
We are already doing the hard work. The “Ready for RON” blueprint is to show that people are ready to actually run RON Talking to people. A return to the grassroots would ensure that Republicans not only win back the White House, but also regain control of the Senate.
Syndicated with permission from RealClearWire.
The views expressed by contributors and/or content partners are their own and do not necessarily reflect the views of political insiders.